The BA (Hons) Music Business Management programme at the London College of Creative Media (LCCM) is designed for aspiring music industry professionals seeking to build a career in management, marketing, publishing, or live events. This degree provides a comprehensive understanding of how the modern music industry operates, integrating business strategy with creative insight to prepare students for leadership roles within this rapidly evolving field.
The course nurtures ambitious and forward-thinking individuals, developing both the entrepreneurial mindset and analytical skills essential for success in the global music market. With the digital streaming era creating new opportunities and challenges, this programme equips students with expertise in social media marketing, audience development, artist branding, and data analysis—skills that are highly valued across today’s music industry.
Students will learn from experienced tutors and industry practitioners while gaining practical experience through placements or entrepreneurial project modules in the final year. The curriculum blends theoretical study with real-world application, ensuring graduates emerge with the confidence and capabilities required to thrive in diverse professional environments.
Students will gain in-depth knowledge of business operations and management within the context of the contemporary music industry. The programme is designed to:
Develop a strong understanding of the economic, legal, and cultural structures of the global music business.
Equip students with marketing, branding, and audience development strategies for artists and labels.
Provide knowledge of music rights, royalties, and intellectual property management.
Enhance digital and analytical skills through modules on growth hacking, streaming, and data interpretation.
Build practical experience in event management, artist development, and music entrepreneurship.
Strengthen communication, negotiation, and leadership abilities applicable to industry settings.
Encourage independent thinking and innovation through project-based learning and business planning.
The BA (Hons) Music Business Management at LCCM offers a dynamic and career-focused education tailored to the demands of the modern music industry. Key reasons to choose this course include:
Industry-led teaching by professionals with real-world music business experience.
Access to a network of creative peers and collaboration with music performance and production students.
Opportunities to undertake work placements or entrepreneurial projects in the final year.
Curriculum designed to reflect current and emerging industry practices, including digital marketing and data-driven strategies.
Location in London, one of the world’s leading music industry hubs.
Development of both creative and commercial skills essential for success across multiple sectors of the music industry.
Minimum Age: 18 years
Applicants must provide evidence of their highest academic qualification, which may include:
Minimum Age: 21 years
Applicants who do not meet formal academic entry criteria may apply through the Work Route. This route recognises relevant professional experience in the field, or related industries as an alternative pathway into higher education. Some exceptions may apply for applicants with professional experience in other fields. This entry route ensures that motivated and experienced candidates can progress academically and professionally.
If English is not the first language, applicants must complete an approved free English language test that assesses reading, writing, speaking, and listening skills. Equivalent qualifications may also be accepted.
All applicants are required to attend an interview with a member of the admissions team as part of the selection process.
You will study and learn among academics who are active researchers, specialists in their fields, and enthusiastic about their subjects. Our teaching methods will equip you with the knowledge, opportunities and support you require to grow and flourish in a global workplace. We employ a range of teaching techniques, including:
Marketing plans and promotional campaigns
Reports and analytical essays
Group projects and collaborative assessments
Presentations and live project pitches
Data-driven research and reflective portfolios
These assessments are structured to evaluate creativity, commercial awareness, and strategic thinking within real-world music business contexts.
Graduates of the BA (Hons) Music Business Management degree will possess the knowledge and professional skills to pursue a range of careers across the music and entertainment industries. Potential career paths include:
Artist Manager
A&R (Artist and Repertoire) Executive
Music Marketing Strategist
Tour Manager
Music Publicist (PR Specialist)
Sync Licensing Coordinator
Music Publisher
Record Label Executive (Major or Independent)
Music Rights and Copyright Consultant
Music Data Analyst (Streaming and Trends)
The course also provides a strong foundation for postgraduate study in music management, creative entrepreneurship, or digital marketing. Through a balance of academic rigor and practical application, this programme prepares graduates to lead, innovate, and succeed in the ever-evolving world of the global music industry.
The Tuition Fee of the course may vary depending on the institution you wish to study at, as well as your status in the UK. The course is available for UK/EU & International Students and eligible for Student Loans Company (SLC) funding to help cover the cost of your tuition fees and other expenses.
If you are an UK/EU citizen or living in the UK on an Indefinite stay, apart from the tuition fees, you could also receive support from the government via Student Loans Company to cover some living costs while studying.
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